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Neuse River Brewing Co., Petey Pablo brew up Petey’s Pale Ale (PPA) for North Carolina

April 10, 2018 - 5:15pm

(Raleigh, NC) — Petey Pablo, North Carolina’s own multi-platinum, Grammy nominated artist has partnered with Neuse River Brewing Company (NRBC) to launch Petey’s Pale Ale (PPA). PPA is a light, refreshing American Pale Ale brewed with Guava fruit that hits just the right note for North Carolina’s beer fans. With an alcohol content of 5.8%, it’s the ideal beverage for spring flings, summer barbeques, fall tailgates and winter days dreaming of the sun. The beer will be available the first week in May, in the can at the NRBC Taproom and at bottle shops throughout North Carolina.

“Growing up in NC, I used to listen to Raise Up with my friends and took my shirt off and raised it over my head like a helicopter just like thousands of other kids across the state and country,” said NRBC owner Ryan Kolarov. “It is an iconic part of NC and I wanted to find a way to celebrate that song and the man. Being able to partner with Petey to bring Petey’s Pale Ale to market is the perfect blend of hip hop and artisanal beer and we’re sure our fans and his will enjoy it immensely.”

To help kick off Triangle Craft Beer Week and its inaugural event, Wild Card Brew Off, NRBC is hosting a party on Saturday May 5, at the brewery (518 Pershing Road, Raleigh). The party will be held from 2-6pm ET and include live music, food trucks and plenty of PPA for people to try.

NRBC is a craft brewery located in Raleigh, North Carolina. Situated between North Raleigh and downtown, NRBC is nestled just outside of Five Points. The brewery focuses on Belgian ales and IPAs but also experiments with contemporary and experimental styles, offering a wide selection and something for everyone. By doing so, the NRBC opens itself up to relationships with people like Petey, co-working spaces like The Frontier and non-profit organizations such as Sound Rivers. These relationships help bring awareness to things experienced in daily life like compassion for others (utilizing Petey’s tagline “Hate is Ugly on Everyone” on the PPA can), water quality (5% of sales of the brewery’s Riverkeeper’s Wit is donated to Sound Rivers Org) and the importance of honeybees through their collaboration with Worker Bee Wit, The Frontier and Bee Downtown.

Pablo is currently on a nationwide summer tour with Chingy and the Ying Yang Twins and is set to release a mixtape of new music through Cleopatra Records this summer. He recently launched an online store for fans that includes a full range of Silver Back Life branded products, including the “Hate is Ugly on Everyone” t-shirt. $1 of each of this specific t-shirt sold will be donated to groups that foster tolerance, inclusion and anti-bullying programs.

You Are Here: Fullsteam, North Carolina Museum of Art partner on four hazy New England–style IPAs

April 10, 2018 - 5:07pm

North Carolina Museum of Art Partners with Fullsteam Brewery to Release You Are Here Exhibition-Inspired Beers

The four New England–style IPAs debut during North Carolina Beer Month to celebrate the special immersive exhibition

(Raleigh, NC) — The North Carolina Museum of Art and Durham’s Fullsteam Brewery have partnered to release four hazy New England–style IPAs in honor of the NCMA’s You Are Here: Light, Color, and Sound Experiences, on view through July 22, 2018. The brewery plans to release the limited-edition beers every few weeks throughout the spring, with cans featuring exclusive images of art in the exhibition by Jim Campbell, Durham’s Heather Gordon, OMAi, and Soo Sunny Park. The beers will be sold at Fullsteam, at Iris restaurant, and at select Museum events in four-packs and on draft.

“As a long-time resident of the Triangle, I’m continually amazed at just how much the North Carolina Museum of Art values and emphasizes community in its programming. The upcoming You Are Here exhibition takes community, social, and sensory connections to a whole new level,” said Sean Lilly Wilson, Fullsteam’s chief executive optimist. “So we collaborated with the Museum and four artists, incorporating our own sensory element: explosively aromatic hops in a hazy India Pale Ale. Our sincere hope is that the labels and the beer do enough justice to the beautiful art pieces, so that North Carolinians will come out in droves to experience You Are Here.”

New England–style India Pale Ales are a popular current beer style, marked by their hazy appearance and juicy flavor. The first beer in the series wasreleased in the Fullsteam tavern on March 29 with a can label featuring Eroding Wave by Jim Campbell, followed April 5 by Heather Gordon’s ECHO, part of the series The Algorithms for Intimacy from 2017. The other beers will roll out in April (North Carolina Beer Month) and May with Austrian artist collective OMAi’s Tagtool light graffiti projections and Soo Sunny Park’s Photo-Kinetic Grid, a site-specific installation for You Are Here.

“I never thought I’d see my work on a beer can! I do so much love the idea a special brew just for You Are Here,” Gordon said. “When artists and businesses collaborate, we have the opportunity to bring more art into life, and more life into art.”

In addition to the Fullsteam tavern, the beers will be sold at the Museum’s Night Bright community festivals hosted with OMAi May 17–25. The nightly festivals feature projections created by OMAi as well as works that visitors can create by drawing on mobile tablets connected to a projector. The community events also include performances by local artists, musicians, and dancers; and a selection of food trucks. Themes include Underwater Love on May 17; Magical Forest on May 18; Space Is the Place on May 24; and The Incredible Machine on May 25. Tickets go on sale Tuesday, April 17.

“This collaboration with Fullsteam is a great example of the NCMA’s commitment to fostering community partnerships between artists and creators,” says Marjorie Hodges, director of external relations and special projects. “We’re creating opportunities for artists’ work to reach a broader audience.”

Tickets for You Are Here are available at ncartmuseum.com/here or through the Museum Box Office, (919) 715-5923. More information about the exhibition can be found at ncartmuseum.org/here.

About the North Carolina Museum of Art: The North Carolina Museum of Art’s permanent collection spans more than 5,000 years, from ancient Egypt to the present, making the institution one of the premier art museums in the South. The Museum’s collection provides educational, aesthetic, intellectual, and cultural experiences for the citizens of North Carolina and beyond. The 164-acre Museum Park showcases the connection between art and nature through site-specific works of environmental art. The Museum offers changing national touring exhibitions, classes, lectures, family activities, films, and concerts.

The Museum opened West Building, home to the permanent collection, in 2010. The North Carolina Museum of Art, Lawrence J. Wheeler, director, is located at 2110 Blue Ridge Road in Raleigh. It is the art museum of the State of North Carolina, Roy Cooper, governor, and an agency of the Department of Natural and Cultural Resources, Susi Hamilton, secretary.

Fuji to Hood: Portland/Japanese Beer Festival to feature 11 international beer collaborations

April 10, 2018 - 4:57pm

(Portland, OR) – On Sat. April 21st the Fuji to Hood beer festival will debut ten beers and one cider brewed in a cross continental collaboration between Japanese and Portland brewers/cidermakers. Each of these beers/cider were a collaboration between a Portland and Japanese maker and feature atleast one unique Japanese ingredient, all of which will be on tap at the festival with each Japanese brewer in attendance. Today organizers are excited to announce the beer list for the first time with descriptions below.

Fuji to Hood has teamed-up for the food portion of the event with local Japanese culinary masters Marukin Ramen and Bamboo Sushi to offer small plates for festival attendees. Each will offer their own menu for an additional price.

Fest goers may enjoy traditional Japanese Taiko drumming at 2 and 3pm with 15 minute sets by Portland Taiko.

Oregon’s own SakéOne will showcase locally made Sake’s at no cost to festival goers and is a proud sponsor of the Fuji to Hood festival.

Tickets are $25 and include a limited edition branded Fuji to Hood glass and 12 drink tickets good for 4oz pours of the beers. Organizers recommend pre-purchasing a ticket at this event may sell out early.

About Fuji to Hood a Japan/Portland Collaboration Beer Festival:

Fuji to Hood will be held Saturday, April 21st, 2018 from Noon to 4pm at the The Bindery Annex and Culmination Brewing. More info and tickets at FujitoHood.com. The Fuji to Hood festival is brought to you by Culmination Brewing, Mecca Grade Malt, Travel Portland, Oregon Hop Commission, Oregon Fruit Products, SakeOne and JASO (Japan-America Society of Oregon).

Collaboration Beers:

Breakside Brewery/Far Yeast Brewing: Sweet Osmanthus Saison

Classic saison with a kiss of Citra hops and liberal use of kinmokusei or sweet osmanthus, a flower often used in white tea blends. 5.9% ABV 25 IBU

Burnside Brewing Co./Yokosuka Brewing: “Who’s Umami?” (savory London Porter)

In the true umami tradition a broth with 25#s of Japanese shitake powder was blended at a controlled temp of 80 degrees and held for 9 hours before being infused with the mash the following morning. Approx 25#s of additional powder was added to the end of the boil to create a delicate savory flavor to complement the layers of malt complexity. Subtle additions of noble hops round out this “appealing to the senses” ale. (ABU, 5.8%–IBU, 21)

Cascade Brewing/Y.Market Brewing: Shiso Sour Red Basil Ale

A blend of sour wheat and triple ales aged in oak wine barrels for up to two years with fermented red shiso leaves and fresh red basil. 7.5% abv and 9 or less IBU’s.

Culmination Brewing/Ise Kadoya Brewing: Oishi Nashi

Oishi Nashi means Beautiful Pear in Japanese. The beer is an East Asian Pear Grisette using a proprietary yeast strain from Ise Kadoya brewery in Japan. The yeast was originally isolated from the sap of a tree in a Shinto shrine garden in Kadoya, Japan. This Grisette-style ale was also brewed with Asian Pear juice. 4.8%

Ecliptic Brewing/Heiwa Shuzou: Shi Shi Saison

Named after the constellation Leo the Lion, Shi Shi Saison was brewed with Sansho Japanese Green Peppercorns and Yuzu peel imparting flavors of citrus that perfectly complement the Belgian yeast character. ABV 6.8 IBU 20

Ex Novo Brewing/Rise & Win: Going Postal Citrus Sour

A hoppy sour with Japanese Yoko citrus, Indigo leaves, and Citra, Amarillo, and Simcoe hops. ABV: 5.4% IBU: 46

Gigantic Brewing/Harvest Moon Brewing: Oni Kawaii

Kettle soured beer with black rice and marionberries. This beer is pink from the colors of black rice and purple berries. (We made it pink with black rice!). 4.2% abv. Oni Kawaii!!!!

Hopworks Urban Brewery/Nihonbashi Brewing: Hinoki Lager

a sake inspired rice lager brewed with the lees of the sake making process called Sake Kasu. After 3 weeks of lagering the beer was then conditioned on Japanese Cypress Chips to give it the aroma of traditional masu drinking boxes. 5% abv.

Reverend Nat’s Hard Cider/Son of the Smith Hard Cider: Yaoyorozu, aka 8 Million

This cider started as wild yeast harvested from multiple orchards in Nagano, Japan, by orchardists and cidermakers Son of the Smith, shipped live and active to Reverend Nat’s in Portland. In Portland Nat’s inoculated a blend of Japanese-origin apple varieties such as Fuji, Akane, Mutsu, Tsugaru and Sansa, grown in Parkdale Oregon. Individual orchard-specific wild fermentations were blended together and finished with apple blossom honey harvested in Nagano. ABV 6.8%

Upright Brewing/Kyoto Brewing: Pacific Herbs

4.4% abv, saison made with rice, sansho pepper, mikan peel, and shiso leaf.

Widmer Brothers Brewing/Spring Valley Brewing: Sudachi Ace Japanese-style Gose

A Japanese style Gose inoculated with Lactobacillus and brewed with Japanese citrus fruits Sudachi and kabuso. The kabosu is produced in most areas of Ōita Prefectureand has a distinct bitter orange or lemon quality. The sudachi is grown in the Tokishima prefecture and has a distinct woody and herbal quality. These unique citrus were combined to provide a distinct, yet holistic Japanese citrus tasting experience. Kampai! 3.2% abv

Bamboo Sushi Menu:

Dish 1: Oregon Coast Albacore Crudo featuring ginger Lao Gan Ma chimichurri, Oregon Olive Mill Arbequina and shiso

Dish 2: Mary’s Fire Chicken featuring Tamanashiki rice, Gouda Mornay, crispy leeks and cilantro

Marukin Ramen Menu:

Ramen (Japanese noodle soup)

Gyoza (Japanese dumpling)

Kasu-zuke (sake-marinated pickled vegetables)

Gyuuniku no musoni (stir fried beef)

Tatsuta age (fried chicken)

Tako yaki (octopus fritters)

Sausage

Yaki tori (chicken skewers)

Menchi croquette (fried meat & potato)

Down The Road Heartbreak Hill Cream Ale to be released on (Boston) Marathon Monday

April 10, 2018 - 4:13pm

(Everett, MA) – Marathon Monday: It’s a time-honored tradition in Boston, loved by hardcore runners and beer-slamming porch-rockers alike. Whether you’re racing to medal, keeping your own pace or hanging on the sidelines with the rest of the peanut gallery, the Marathon is one of Boston’s biggest events, and this year, Down The Road Beer Co. is brewing up something special that all parties can enjoy – Heartbreak Hill Cream Ale.

Named for Newton’s notorious half-mile incline at the the 20-mile mark of the race, Heartbreak Hill Cream Ale is one of the most unique beers Down The Road has ever crafted. Taking a page out of the playbook of Australian researchers from Griffith University in Southeast Queensland, this brew can hydrate 33% more than the average light beer. While no one is advising runners (or anyone, for that matter) to stay hydrated with this beer, we all know that some athletes will celebrate with a drink or two after crossing the finish line, and this is a much better option than many alcoholic alternatives.

The trick behind the hydrating potential of this refreshing brew is two-fold: low alcohol and electrolytes. Heartbreak Hill Cream Ale is only 3.4% ABV, approximately half as potent as your average IPA and a full percent under DTR’s lowest ABV options. In keeping with the spirit of innovation at Down The Road, Heartbreak Hill Cream Ale is supplemented with an electrolyte package including potassium, magnesium, chloride and sodium, all of which are depleted by vigorous exercise, like running 26.2 miles.

As for the flavor, this is a cream ale, which is a bit of a misnomer since there’s no lactose in it. Instead, cream (of the crop) ale is a delightfully crisp ale brewed with corn, and a staple of the American brewing tradition. Donovan Bailey, head brewer at DTR, included a splash of fresh lime juice and a dash of Magnum hops to further accentuate the crisp, refreshing qualities of this unique beer. Between the lime, hops, corn, salty electrolytes and low ABV, Heartbreak Hill Cream Ale will be a light, zesty crusher – perfect for Marathon Monday.

Heartbreak Hill Cream Ale is a limited release that will not be available to the general public outside of Down The Road’s Everett taproom. However, guests of the American Red Cross who are invited to watch the races from the Webster Bank on Tremont Street will have an opportunity to try the beer on Marathon Monday.

Einstök Ölgerð lands in Nevada with Johnson Brothers of Nevada

April 10, 2018 - 3:50pm

(Akureyri, ICELAND) – Einstök Ölgerð, Iceland’s #1 craft beer, announced this week its partnership with Johnson Brothers of Nevada to start selling its award-winning Icelandic craft beers in Clark County, Nevada, expanding its distribution in the United States to 16 states. Along with the US and its home country Iceland, Einstök is now available in 23 countries, including the United Kingdom, Europe, the Nordics, China and Korea.

“We’ve long thought our award-winning, deliciously refreshing craft beers brewed with pure Icelandic glacier water would be perfect in the Las Vegas desert,” said David Altshuler, Einstök Founder and Chief Executive Officer, “and with our new partnership with Johnson Brothers of Nevada we are making sure all of our fans have access to their favorite Einstök style.”

Expansion into the Las Vegas market continues a strategic approach that has seen Einstök sales defy conventional industry metrics since its first production in 2011.

“From day one, we set out to brew high-quality ales and create a global brand that would resonate with craft beer drinkers worldwide. The addition of these great beer states continues our methodical, strategic path to growth.”

Since it was first produced in 2011, Einstök has gained industry and consumer recognition year over year. Most recently, Einstök’s Icelandic White Ale was awarded a unanimous, Double Gold Medal at the New York International Beer Competition. This award adds to the overall recognition from several prestigious global competitions, including the Meiningers International Craft Beer Award in Germany, London’s International Beer Challenge, the Los Angeles International Beer Competition, and the San Diego International Beer Competition.

To learn more about Einstök and to access the Ale Locator, visit www.einstokbeer.com.

About Einstök Beer Company
Located just 60 miles south of the Arctic Circle in the fishing port of Akureyri, Iceland, the Einstök Brewery taps the purest water on Earth to create its craft ales & lagers. At present, Einstök brews Icelandic White Ale, Icelandic Arctic Pale Ale, Icelandic Toasted Porter, Icelandic Wee Heavy and three seasonal brews: Icelandic Arctic Berry Ale, Icelandic Doppelbock and Icelandic Winter Ale. Visit the Ale Locator at www.einstokbeer.com and follow Einstök on Instagram (@einstok), Twitter (@einstokbeer), and Facebook at www.facebook.com/Einstok. Drink. Conquer. Repeat.

Upland changes reservation process for spring sours release; PawPaw collab set to return

April 10, 2018 - 3:33pm

(Bloomington, IN) — Upland Brewing Company announces their spring sours release and new process for reserving bottles. Their second quarter release includes the highly sought after Pawpaw, a collaboration beer with Freigeist Brewery, Cavendish, and Boysenberry. The public can begin reserving bottles April 16 – April 22 and pick them up April 25 – May 9.

“This is an exciting lineup. We’re providing more avenues to reserve bottles of these limited releases to make them more available to everyone, and to guarantee reservations in advance. Reserve online or in person at one of our pubs or tasting rooms – we’ve got you covered,” said Adam Howe, Director of Retail Development

Pawpaw is one of Upland’s most popular and highly reviewed sours, receiving a 95 rating from Beer Connoisseur. The pawpaw fruit, sometimes referred to as the “Indiana Banana” grows indigenously around the Midwest, and Upland sources from a grower and breeder around the Terre Haute, IN area. Upland takes their 6-8 month blonde sour base and ages on pawpaw fruit for an additional 3 months. Aromas of banana and mango are accompanied by tart and floral notes. Flavor is slightly sweet with tangy banana and tropical fruits that envelope the palate.

Upland’s Sour Program is working on several collaboration brews for 2018 and this release includes Cavendish, a collab with Freigeist. When the German brewery visited last year and talks of working on a beer together began, they wanted to blend the fruits of Upland with the smoked malts Freigeist uses, so they landed on a fruited, smoked beer. Cavendish is a blend of Upland’s Darken and Hefeweizen—both aged in wine barrels. Then it’s re-fermented on 400 pounds of bananas that were smoked on plum wood at Sugar Creek Malt Co. out of Lebanon, IN. The beer is approachably tart, with flavors of spice and fruit melding with light hints of banana and smoke.

In 2017, Upland released a small-batch experimental brew on draught only that was well received across markets, so this year they scaled up the recipe and added it to the spring release. Boysenberry’s malt bill includes 30% Unmalted Wheat, which undergoes starch conversion by boiling during a “turbid mash.” Aged German Spalt hops are used during the kettle boil and the beer is aged for 6-8 months in oak barrels, developing a tart, refreshing sour. Select barrels are transferred and aged for an additional month on boysenberries.

Upland’s Secret Barrel Society members will begin reserving bottles in early April and the public will have access to reserve a limited quantity online beginning April 16 – April 22. Previously, Upland has used a lottery system, but this release is first come, first served for bottle reservations. Each sour comes in 750 ml bottles. More information available at uplandsours.com [http://www.uplandsours.com].

About Upland Brewing Co.

Located in Bloomington, Indiana, Upland Brewing Co. has an intriguing brewing story that dates back to 1998. Our mission is to brew remarkable beers in remarkable ways, staying true to the artisan, progressive spirit found in our part of the Midwest. Upland is currently the third largest brewery in Indiana and brews more than 50 different styles of beer annually.

Experience Upland Sour Ales [http://www.uplandsours.com]

Anchor San Franpsycho Juicy IPA debuts in partnership with San Franpsycho lifestyle brand

April 10, 2018 - 12:55pm

(San Francisco, CA) – Anchor Brewing Company announces the debut of San Franpsycho® IPA, a Juicy IPA created with long-time collaborators San Franpsycho®, a community-based clothing and lifestyle brand. A delicious, balanced and easy-drinking beer that finishes with floral hops and big, juicy notes of peaches and apricots, San Franpsycho IPA is the perfect, sessionable summertime brew. This IPA celebrates the city and culture of San Francisco but will be available nationwide—bringing the unique ethos of the City by the Bay to beer lovers from coast to coast.

San Franpsycho IPA (6.3% ABV) is an IPA with stone fruit-forward hoppiness and a slightly sweet finish. To craft this inventive IPA, Anchor experimented with different recipes and, along with San Franpsycho, invited the public to taste various batches and vote on their favorite at Anchor’s pilot brewery & bar in Potrero Hill, Public Taps. “We knew we wanted to make a uniquely San Francisco beer, so it was fitting that locals made the final decision,” said Brewmaster Scott Ungermann. “The IPA with stone fruit really resonated with voters, so we went with it. Combined with artwork from San Franpsycho, the result is a beer with quintessentially Outer Sunset vibes. It is a beer for everyone, but it’s inspired by that unique beach community where San Franpsycho was born.”

“Anchor shares a lot of the same values as San Franpsycho in the way that they create and craft,” said San Franpsycho Owner and CEO Christian Routzen. “We support common communities and, of course, we’re both established in this fine city and that means everything to us.”

Brewed with 2-row pale, red wheat and acidulated malt, San Franpsycho IPA pours a hazy golden straw color with a white fluffy head. The mouthfeel is creamy and smooth yet mildly effervescent with a hint of back-end tartness. San Franpsycho IPA is fermented with a mixed culture of yeast to create a unique and fruity estery nose, unlike any other IPA from Anchor. Anchor brewers add peach and apricot fruit puree during the secondary fermentation, giving the beer a pleasant hint of sweetness and abundantly fruity aromas of peach, apricot, and pineapple with a bit of funky dank. The slightly sweet taste, with a mild Belgian complexity from the yeast and a finish of fruity hops, makes San Franpsycho IPA the perfect pairing for ceviche, avocado toast and peach cobbler.

Building on Anchor’s portfolio, San Franpsycho IPA ties into the brewery’s past and future. The Anchor story has always been one of innovation. Anchor Steam® Beer started as a quirky idea to utilize San Francisco’s foggy climate to cool beer on rooftops. Anchor brewers continue to embody that pioneering spirit today with this new release. “This is the future for Anchor—to innovate in our special releases,” said Ungermann. “Since the opening of Public Taps, Anchor brewers have had the freedom to experiment on a small batch basis. We’re brewing new beers all the time, and we have the feedback from the community. That has let us explore, collaborate and create in new ways.”

The name San Franpsycho IPA speaks to San Francisco, but specifically to Ocean Beach and the Outer Sunset neighborhood. The label design is a classic view from the Noriega hilltop looking down to the Outer Sunset and Ocean Beach, where San Franpsycho was born.

“San Francisco is a special little city on the edge of the universe,” said Ungermann, “and at the same time, what happens here is amplified by the tech industry that reverberates around the world. This city is a launching point for so many things, and a place where people come to seek their own way. San Franpsycho IPA is a celebration of that pioneering spirit for everyone to enjoy.”

Anchor and San Franpsycho will host an official San Franpsycho IPA Release Party on Friday, April 13th at Neck of the Woods in San Francisco. The San Franpsycho crew and Anchor brewers will be onsite, and attendees can enjoy San Franpsycho IPA on draft. San Franpsycho will be live screen printing a limited-edition design to celebrate the release, and the event will feature a local music showcase. For more information visit www.SFPIPA.com.

San Franpsycho IPA is available from April through September in 12oz. bottles and on draught at select bars, restaurants, and stores as well as at Anchor Public Taps and the Anchor Brewing Taproom in San Francisco. You can find a brew near you by using the Anchor Beer Finder.

Learn more about Anchor Brewing at www.anchorbrewing.com and follow @anchorbrewing on social media. Learn more about San Franpsycho at www.sanfranpsycho.com and follow @sanfranpsycho on social media.

About Anchor Brewing Company

Anchor Brewing Company’s roots date back to the California Gold Rush making it one of America’s oldest breweries. Its Anchor Steam® Beer is San Francisco’s original since 1896. In 1965, Fritz Maytag acquired and revived the struggling brewery at a time when mass production of beer dominated and seemed unstoppable. Maytag started a revolution in beer that originated today’s craft beer movement. An undisputed icon, Anchor is America’s first craft brewery where beers are handmade in our traditional copper brewhouse from an all-malt mash. At Anchor, we practice the time-honored art of classical brewing, employing state-of-the-art methods to ensure that our beers are always pure and fresh. We know of no brewery in the world that matches our efforts to combine traditional, natural brewing with such carefully applied, modern methods of sanitation, finishing, packaging and transporting. To learn more visit www.anchorbrewing.com.

About San Franpsycho®

Born in the Outer Sunset, San Franpsycho® originally began as a surfing film, documenting the local Ocean Beach surf scene in 2001. After the film, fans identified with the name and demanded we make clothing. So we learned the art of screen-printing, creating all kinds of garments in a dark basement at night and sold out of an orange and black zebra striped van named Big Chaos during the day. Throughout the years we’ve constantly supported the arts, music, and ocean-oriented, active lifestyles in San Francisco. While relentlessly engaging with our communities and maintaining strong relationships throughout the city, we’ve never lost focus of making unique, high quality products that are soft, comfortable, and easy to wear. San Franpsycho has grown into a vibrant and trusted brand which lives and dies by our community, hard work, creativity, and the promise of a good time. We hope you’ll join us on our adventure and visit us anytime at our flagship store located at 1248 9th Avenue in San Francisco where we hand print our clothing and serve Revenge Pies, ice cream, and Andytown Coffee. To learn more visit www.sanfranpsycho.com.

Birdsong Sunshine Gose release set for Earth Day party on April 21

April 10, 2018 - 12:09pm

Birdsong Brewing Is Walking On Sunshine (Gose)

Clean, refreshing, tart seasonal beer using local lemon oil debuts at April 21 Earth Day festival

(Charlotte, NC) — Birdsong Brewing’s love of sustainable practices is no secret. The brewery installed solar panels on the roof earlier this year, and their longtime environmental stewardship also takes the form of cleaning up creeks and working with local farmers.

So it makes perfect sense that the brewery would launch their newest seasonal offering — Sunshine Gose — at an Earth Day party in the taproom on April 21.

The beer is crisp, clean and tart, says lead brewer Jeff Bowman, reminiscent of a healthy dose of sunshine. Made with local lemon oil, Sunshine Gose is bright and refreshing with a note of salinity, lemon zest and a “very sessionable” 4.7% ABV (alcohol by volume), 20 IBU (International Bitterness Units).

“This recipe was created for my wedding this past September,” Bowman says. “I wanted a lighter option (from the Barleywine and Double IPA I was also offering), and had been working on the souring process and love a good Gose.

“I am drawn to the easy-drinking nature of Gose, and personally inspired by the level of dedication and innovation required to brew such a style,” he says. “We will be brewing a kettle-sour version, with two different fermentations taking place. It requires another level of precision, cleanliness and attention.”

Sunshine Gose will be available through June in 16 ounce four-packs and on draft in Charlotte, the Triad, Triangle and Western North Carolina. In South Carolina, it will be available in Rock Hill, Fort Mill, Columbia, Greenville and Spartanburg.

The Earth Day and Sunshine Gose release party on April 21 will run 1-6 p.m. at the taproom, 1016 N. Davidson St., Charlotte, and will feature Earth-friendly vendors and a special giveaway for those who take the light rail or ride share to the event. Hint: You’ll need them because your future is so bright.

Among the vendors on-site: Williams Subaru of Charlotte, Catawba Riverkeeper Foundation, 100 Gardens, King of Pops Charlotte, Renewable Energy Design Group, L3C and the NC Department of Environmental Quality.

Williams Subaru of Charlotte will be collecting items (used Keurig pods, chip bags/snack wrappers and disposable cups/lids) for TerraCycle that will be upcycled into something for the community either a park bench, picnic table or playground.

MORE ABOUT BIRDSONG BREWING COMPANY
Founded in 2011 from humble roots, Birdsong Brewing Co. has grown to become the Charlotte destination for culinary-inspired, super-fresh, unfiltered, American-style ale. Using locally-sourced ingredients and fully embracing musical (and sometimes whimsical) inspiration, Birdsong celebrates creativity with a new, weekly small batch release in the taproom every “Thursty Thursday.” Beloved by locals and sought-after by fans across the Carolinas, the third oldest and third largest brewery in the Queen City moved in 2015 to a 17,000-sq-ft building in Charlotte’s Belmont neighborhood. The 30-barrel brewhouse and taproom embodies the #CanDoWillDo philosophy behind what Birdsong brews, thinks and believes. For more information, visit birdsongbrewing.com

Brewers Association names its Fastest Growing U.S. Craft Breweries of 2017

April 10, 2018 - 11:40am

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Brewers Association unveils list of 50 small and independent craft brewers across 25 states showing diversity of growth

(Boulder, CO) — The Brewers Association (BA)—the not-for-profit trade group representing small and independent craft brewers—today released its inaugural list of the 50 fastest growing small and independent1 craft brewing companies of 2017. Median growth from 2016 to 2017 for these breweries was 216 percent; the median size of breweries on the list went from 284 barrels in 2016 to 963 barrels in 2017. These companies represent 5.5 percent of craft’s growth by volume for 2017 and include eight brewpubs, 40 microbreweries and two regional craft breweries.

“With 5 percent growth overall for small and independent brewers in 2017 and microbreweries and brewpubs delivering the majority of that, we wanted to spotlight some of the breweries driving that growth,” said Bart Watson, chief economist, Brewers Association. “As the growth base for craft becomes more diffuse, these fast growing brewing companies illustrate that a diverse set of success stories still exist.”

Methodology: The list presented includes only small and independent breweries with all of their production at their own facilities. Breweries had to have opened 12/31/2015 or earlier to be considered. It only includes breweries that reported to the Brewers Association’s annual Beer Industry Production Survey; breweries with staff estimates or data from state excise tax reports were not considered. Finally, breweries must have had data from at least three years to be considered.

A comprehensive State of the Industry report will be delivered during the 2018 Craft Brewers Conference, held from April 30 – May 3, 2018 in Nashville, Tennessee. In May 2018, the Brewers Association will publish the full 2017 industry analysis in the May/June issue of The New Brewer, showing regional trends and sales by individual breweries.

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1An American craft brewer is small, independent and traditional.

About the Brewers Association
The Brewers Association (BA) is the not-for-profit trade association dedicated to small and independent American brewers, their beers and the community of brewing enthusiasts. The BA represents 4,000-plus U.S. breweries. The BA’s independent craft brewer seal is a widely adopted symbol that differentiates beers by small and independent craft brewers. The BA organizes events including the World Beer CupSM, Great American Beer Festival®, Craft Brewers Conference & BrewExpo America®, SAVOR℠: An American Craft Beer & Food Experience, Homebrew Con, National Homebrew Competition and American Craft Beer Week®. The BA publishes The New Brewer® magazine, and Brewers Publications is the leading publisher of brewing literature in the U.S. Beer lovers are invited to learn more about the dynamic world of craft beer at CraftBeer.com and about homebrewing via the BA’s American Homebrewers Association® and the free Brew Guru mobile app. Follow us on
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The Brewers Association is an equal opportunity employer and does not discriminate on the basis of race, color, national origin, gender, religion, age, disability, political beliefs, sexual orientation, or marital/familial status. The BA complies with provisions of Executive Order 11246 and the rules, regulations, and relevant orders of the Secretary of Labor.

Great Divide Colette alternate version up next in Local Knowledge series

April 10, 2018 - 11:15am

(Denver, CO) – Great Divide Brewing will release the latest Local Knowledge beer, Colette with orange peel, ginger, and coriander, this Saturday, April 14th at both taprooms starting at 12 p.m. This variation of Colette has a springtime pep with spicy notes of ginger, a hint of coriander and orange peel to provide a balance of light, citrus, and floral notes.

Local Knowledge is Great Divide’s hyper-limited, hyper-local pilot series. These single-batch, pilot brews are exclusively available on draft and in 6-packs at the Great Divide Tap Room and Barrel Bar, and are designed to give you something new to take home each time you visit. Drink, discover, and share your #localknowledge.

Bad Martha announces move to 16oz cans, brewery & taproom opening on Memorial Day

April 10, 2018 - 10:53am

(Martha’s Vineyard, MA) – Boston Magazine announced that fans across the State voted Bad Martha Beer the Top 2 brewery in Massachusetts in the publication’s inaugural Malt Madness Tournament. Down The Road Beer Co. bested Bad Martha Beer by landing first place, but voting was close.

“We congratulate Down The Road for being selected as the top brewery, and are honored Bad Martha Beer was selected as runner up,” said Jonathan Blum, CEO and Co-Founder of Bad Martha Brewing Company. “Given the many outstanding breweries across the State, this is a huge honor and we’re thrilled we made it to the Top 2. Our goal is to produce delicious quality beers, using local ingredients and giving back to the community,” said Blum.

Bad Martha Brewing Company’s flagship beer is the award-winning Martha’s Vineyard Ale, an English Special Bitters, while it also produces 508 IPA, Vineyard Summer Ale, MV Honey Helles, Wicked Coffee Porter and Twin Sirens (a double IPA). Since 2014, Bad Martha has won eleven awards at the International Beer Festival, beating out many of the world’s best-selling beers. Blum co-founded Bad Martha Beer with fellow island resident Peter Rosbeck in 2013.

At Bad Martha Farmer’s Brewery & Tasting Room in Edgartown on Martha’s Vineyard, which opened in 2014, Jacobi Reid, Master Brewer, produces over 25 different styles of beer using island grown or produced ingredients such as: organic honey, hops, strawberries, blueberries, beach plums, chocolate, oysters, jalapeños, roasted coffee beans, plus Bay State cranberries.

Additionally, all Bad Martha Beer is made with one very special ingredient no one else uses – grape leaves handpicked right on Martha’s Vineyard. The Tap Room provides a fun, relaxing environment for everyone, opening Memorial Day through Columbus Day and weekends in November and December. “We welcome everyone to come visit us at our Tasting Room on Martha’s Vineyard, or to ask for us at your local bar, restaurant or package store,” said Blum.

“We would like to thank our friends, customers and supporters for naming Bad Martha Beer the Top 2 brewery in Massachusetts in Boston Magazine’s Malt Madness.” Bad Martha plans to introduce a number of exciting new beers this year at the Tasting Room, and if they are successful there, they will be commercially produced for others to enjoy.

For more information about Boston Magazine’s Malt Madness Tournament visit www.bostonmagazine.com.

16-Ounce Cans Coming Soon

Bad Martha also announced that it will be switching from bottles to 16-ounce cans beginning this Spring, and all beer will now be available in 4-packs. The move is based on the great success selling Vineyard Summer Ale in cans for the last two summers and because cans are better for beer freshness and are more environmentally friendly than bottles.

Bad Martha Brewing Earns Eleven Beer Industry Awards

Gold for Martha’s Vineyard Ale (ESB Category) 2014
Gold for Martha’s Vineyard Export Lager (Dortmunder Category) 2014
Gold for Martha’s Vineyard Pumpkin Pie Bock (Fruit & Spice Lager Category) 2014
Silver for Cucumber Jalapeno Kolsch (Fruit & Spice Lager Category) 2016
Silver for Bad Martha’s Vineyard Summer Ale (Light Ale-Golden Category) 2015
Bronze for Martha’s Vineyard White IPA (Belgian Witbier Category) 2014
Bronze for Martha’s Vineyard, Tim’s Beach Plum Ale (Fruit & Spice Belgian Category) 2014
Bronze for Martha’s Vineyard, Roscoe’s Brown Ale (Brown-Porter Category) 2015
Bronze for Martha’s Vineyard Belgian Blonde (Belgian-Saison Category) 2015
Bronze for Pumpkin Pie Bock (Fruit & Spice Belgian Category) 2016
Bronze for Bourbon Barrel Aged Strong Ale (Old Ale/Strong Ale Category) 2016

About Bad Martha Farmer’s Brewery & Tasting Room

Surrounded by beautiful landscaping, flowers and native plants, the Farmer’s Brewery & Tasting Room is a bucolic setting for craft beer fans. The post and beam barn was built by the Amish in Pennsylvania and erected onsite in a 5-day barn raising in 2014. Visitors can enjoy free samples of award-winning beer including seasonal varieties, purchase brew by the glass or a flight paddle, enjoy farm-local cheese, vegetable and charcuterie platters, outdoor patio, games, live music and take home a growler.

The Farmer’s Brewery is located at 270 Upper Main Street, Edgartown, MA 02539. (508)-939-4415. The Farmer’s Brewery & Tasting Room in Edgartown is open between Memorial Day and Columbus Day, and on weekends in November and December.

About Bad Martha’s Lore

In 1602, mischievous winds drove Bartholomew Gosnold’s ship to Martha’s Vineyard. As legend has it, he scoured the Island for ingredients to brew ale for his crew. Alas, he found none…and he fell asleep on the shore one evening. Under the light of the moon, he awoke to a sensuous mermaid with jet black hair and a devilish grin. Sitting at water’s edge, she beckoned to Gosnold. The closer he got, the further she swam away – tempting him to follow. So he did. Finally, he found himself in a field brimming with lush Island grapes. These would be perfect for wine, he thought. But nay, he was a good Englishman, so these grapes became the secret ingredient for a robust, refreshing beer. Gosnold never saw the mermaid again. He went to his grave wondering if he ever saw her at all. Today, we brew every handcrafted beer as Gosnold did, with grape leaves harvested on the Vineyard and a splash of mermaid mischief. Naturally, we had no choice but to name our beer after the elusive siren who started it all. Bad Martha. www.badmarthabeer.com. Bad Martha. Good Beer.

Braxton Labs Saison Trois bottles release on Saturday, April 21st

April 10, 2018 - 10:37am

(Newport, KY) – Dedicated to innovation, Braxton Labs is excited to release a Saison that uses the unique Saccharomyces “bruxellensis” Trois yeast. Hopped with the tropical Citra hops, this saison features an array of tropical fruit characteristics. The 500ml bottles will be released on Saturday, April 21st beginning at 11am.

JOIN THE EVENT HERE

“Between things like mixed fermentations/souring, fruit additions, and dry hopping, saison has long been a style that dedicates itself to creativity and innovation. At Labs we wanted to continue that tradition by brewing with two distinctly different yeasts,” said Zac Boehnke, Lead Innovation Brewer at Braxton Brewing Company. “With the brett-like tropical notes from the Trois yeast and the dry, earthy, and spicy notes from the Belle Saison strain, we created a uniquely tropical saison and are extremely excited to share these bottles with you.”

This project highlights Braxton Labs’ continued innovation and experimentation. Since opening in May of 2017, Braxton Labs has innovated with hop profiles, malt profiles, adjuncts and more. This is the first product that truly highlights a unique yeast strain. The “Trois” yeast is typically used for wild yeast fermentations and produces a slightly tart beer with delicate mango and pineapple characteristics.

Braxton Labs was born to capture the spirit of the garage where Braxton Brewing Company started. Located in Newport, Kentucky, the brewery and taproom are dedicated to innovation and creativity.

The 500ml bottles will be $5.99 for one bottle or $19.99 for four. In a very limited quantity, they’ll be released Saturday, April 21st at 11am in Braxton Labs’ taproom.

“When determining creative and innovative beers to put in bottles on a monthly basis, we had to think outside of the box,” said Evan Rouse, Chief Product Officer at Braxton Brewing Company. “Zac did a killer job with this beer utilizing multiple yeasts and citrus forward hops in what would be a classic farmhouse ale without these additions.”

JOIN THE EVENT HERE

To learn more about Braxton Labs, like the brewery and taproom on Facebook or follow them on Twitter. Follow Braxton Brewing Company on Instagram to see Labs highlights. Visit braxtonbrewing.com to learn more.

Bell’s Beer to enter New England and New Jersey this summer with 11 distributors

April 10, 2018 - 9:24am

[Photo credit: Bell’s Brewery sunset copyright Bell’s Brewery]

11 distributors will help bring Bell’s beer to New England and New Jersey this summer

(Comstock, MI) – Bell’s Brewery is proud to announce its new distributor partnerships in New England and New Jersey.

Eleven distributors will help bring Bell’s beer to Maine, Vermont, New Hampshire, Massachusetts, Rhode Island, Connecticut and New Jersey later this summer.

“As we add any new state, it is very important to us that we remind all of our fans about our dedication to quality. Part of the process of selecting new distributor partners is making sure that is a shared passion,” said Laura Bell, CEO of Bell’s Brewery.

“We are all very excited to welcome each of these distributors to our extended Bell’s family and look forward to launching New England and New Jersey with partners who share our commitment to craft beer and quality,” she added.

Bell’s launched two new states, Texas and New Mexico, in 2017. Adding six New England states and New Jersey this year, will bring the distribution footprint of Bell’s to 39 total states in addition to Puerto Rico and Washington DC.

Launch celebrations are being planned. Additional information will be announced as details are finalized at bellsbeer.com and on Bell’s social media.

Sales positions for these new states have also been posted. Learn more here.

ABOUT McLaughlin and Moran (Rhode Island):

McLaughlin & Moran, Inc. prides itself in marketing, warehousing and delivering a world class portfolio of beer throughout the entire state of Rhode Island. Founded in 1936 by first cousins John J. McLaughlin and John E. Moran, we are now a third-generation Rhode Island family business committed to providing great products and service to our customers. The owners of the company are proud to be responsible and generous corporate citizens as evidenced by McLaughlin & Moran’s support of scores of charitable organizations. With the wide variety of products within our portfolio, the on and off premise customers that we service on a weekly basis have the ability to source high quality products to satisfy the demands of the consuming public. McLaughlin & Moran takes great pride in everything we do each and every day.

About Levine Distributing (Connecticut):

Levine Distributing is a family owned and operated business located in Norwich, CT. Levine has been distributing beer in eastern CT for over 84 years servicing both Windham and New London Counties along with the towns of Old Saybrook and Essex in Middlesex County. Carrying the finest selection of craft, domestic and imported beers, Levine Distributing is highly selective in which brands they sell. Levine is committed to customer service, quality and supplying the best brands possible to their customers.

About Commercial Distributing (Massachusetts):

Founded in 1935 by Joseph C. Placek in the town of Westfield, Commercial Distributing is now in its third generation of family ownership and has expanded to be the premier beer distributor of Western Massachusetts. CDC employs 125 people and services over 1,000 bars, restaurants and clubs, as well as over 400 package and liquor stores. We are dedicated to our employees who exhibit honesty, pride, passion and professionalism – and are focused on delivering complete customer satisfaction and offering extraordinary products to our valued customers.

About Craft Beer Guild LLC (Massachusetts):

Voted consecutively by the Boston Globe as one of the state’s Top 100 Places to Work, Craft Brewers Guild is located minutes from the heart of downtown Boston. As the largest distributor in the state, Craft Brewers Guild services Massachusetts from Boston to the New York border with an extensive portfolio of international, national, regional, and local craft beer brands. Passionate and knowledgeable about the product, all employees are Cicerone trained and certified. As a company, the Craft Brewers Guild is dedicated to supporting the community in which it resides through charitable donations and involvement with organizations including: the Connolly Center of Everett, MGH Hospital, Camp Harbor View, and the Dana Farber Cancer Institute through the James Joyce Ramble 10K.

About L. Knife & Son, Inc. (Massachusetts):

The flagship of the Sheehan Family Companies, L. Knife & Son was originally founded in 1898, with a distribution agreement with Anheuser-Busch signed in 1934. Today, it is the headquarters and workplace for most of the corporate staff. Located in Kingston, MA it services the southeastern part of the state. L. Knife & Son is proud to be part of numerous high profile events in the area, including Martha’s Vineyard Shark Tournament and the Figawi Sail Boat Race Weekend.

About Seaboard Products Co. (Massachusetts):

Seaboard Products was started in Salem, Massachusetts shortly after Prohibition ended as a beer, wine, and spirits wholesaler. In 1968, Seaboard Products become the first company to be acquired by the Sheehan Family Companies, formerly L. Knife and Son Companies, and in 1970, moved its headquarters to Danvers, MA. Seaboard Products carries the Anheuser-Busch portfolio as well as a full craft beer portfolio. Seaboard Products is very active in the local community as well, supporting local youth and adult sports teams, charity events such as the Pan Mass Challenge and the Salem Witches Cup, as well as organizations such as the Jimmy Fund.

About Northeast Beverage Corp. of CT (ConnectIcut):

Northeast Beverage Corp of Connecticut is a division of Mancini Beverage, a 4th generation family owned and independently operated beverage distribution business founded in Rhode Island in 1959.

Northeast Beverage launched in Connecticut in 2001 and now represents some of the leading craft and imported beer brands servicing over 5000 customers through a state-wide sales and marketing platform. The Northeast Beverage team is committed to quality customer service, brand recognition and a passion for craft beer.

Craft Beer Guild Distributing of Vermont LLC (Vermont):

In 2011, the Sheehan Family Companies brought the Craft Beer Guild portfolio to Vermont. Specializing in a full craft beer portfolio and a sales team of all Level I Cicerones, Craft Beer Guild of Vermont distributes top craft beer, cider and imported brands. Craft Vermont is the only full-service, exclusively craft distributor in the state.

About Craft Beer Guild Distributing of Maine LLC (Maine):

In 2012, the Sheehan Family Companies brought the Craft Beer Guild portfolio to Maine. Craft Beer Guild of Maine, headquartered in Westbrook, brings a portfolio of popular craft brands to the area, as well as ciders and imports.

About Craft New Hampshire:

In 2010, the L. Knife and Son companies founded the Craft Beer Guild in the great state of New Hampshire. With only 2 brands–and no accounts in the beginning– the company has grown considerably, moving three times in the first year. Today, the company has 16 Cicerone Level I certified employees, and is considered the premier craft beer distributor in the state. A state whose population love their beer! Craft New Hampshire boasts a portfolio of craft brews that range from national and local to high end imports.

ABOUT Hunterdon Brewing Company L.L.C. (New Jersey):

Hunterdon was founded in 1996 by college buddies and fellow beer enthusiasts Michael Short and Dave Masterson.

The company originally started out as a New Jersey contract brewer, distributing their prized Jersey Shore Gold to a handful of loyal customers across the state. Mike and Dave managed the company on their own, working tirelessly as both salesmen and delivery drivers for the first two years. Craft beer in the state of New Jersey was not at all where it is today and getting people on board was definitely a challenge. In 1998, they were able to hire a few salesmen and purchase a couple more vans to make life a little bit easier for the two passionate yet very tired young entrepreneurs. A year later they relocated from their small make-shift office in Califon, NJ that consisted of a sole phone, fax, computer and printer to a warehouse in Phillipsburg, NJ where they would take the business to the next level.

When 2000 rolled around, Mike and Dave realized the need for craft beer representation in the state of New Jersey and decided it was time to make the switch to a full-time beer wholesaler. Some of their first brands included Dogfish Head, Weyerbacher, Yards, Allagash and a collection of unique imports from B.United International. Slowly but surely they began acquiring more craft brands and getting additional sales reps out on the street. Over the next decade, the name ‘Hunterdon’ became synonymous with craft beer in New Jersey and more and more breweries looked to Mike and Dave for help distributing their product in the Garden State.

Today, Hunterdon is proud to have one of the best craft beer portfolios in the country, with over seventy domestic craft beer and spirit brands to speak of. The company also boasts a tremendous line of specialty imports, sakes, meads, wine and ciders from around the world. Hunterdon also has a rapidly growing local portfolio. The Garden State has a diverse collection of breweries, distilleries, cider makers, vineyards, and meaderies. We are thrilled to be able to grow the love of craft with the talented folks of New Jersey.

Now, located in Whitehouse Station, NJ, the company has over 150 full-time employees and more than 40 sales reps on the road each day making New Jersey a great place to drink craft beverages.

From their humble beginnings as Jersey Shore Gold salesmen operating with one delivery van, a couple of hand trucks and a ‘fly by the seat of their pants’ attitude, Mike and Dave are proud of where their journey has taken them. And we hope you are too!

ABOUT BELL’S BREWERY, INC.

Bell’s Brewery, Inc. began in 1985 with a quest for better beer and a 15 gallon soup kettle. Since then, we’ve grown into a regional craft brewery that employs more than 500 people over a 32 state area, in addition to Puerto Rico and Washington DC. The dedication to brewing flavorful, unfiltered, quality craft beers that started in 1985 is still with us today. We currently brew over 20 beers for distribution as well as many other small batch beers that are served at our pub in Kalamazoo, the Eccentric Cafe. Our ongoing goal is to brew thoughtfully, creatively and artistically. 100% family-owned and independent, we strive to bring an authentic and pleasant experience to all of our customers through our unique ales and lagers. For more information, please visit bellsbeer.com.

You can also follow Bell’s on Facebook, Twitter, Instagram, Snapchat and Untappd.

Epic Big Bad Baptist Reserve arrives mid-April

April 9, 2018 - 4:30pm

(Salt Lake City, UT) – BACK IN BLACK. The best of the best of the best… of the Big Bad Baptist. That’s what Epic Brewing co-founder Dave Cole had in mind when he and his team came up with the idea for Big Bad Baptist Reserve.

Cole and his team took the brewery’s most legendary beer and carefully hand selected a limited number of the most perfect barrels, some rum and some whiskey, from the different batches and projects of the 2017/2018 “Baptist Season” and carefully blended what they thought was something special, a Big Bad “Grand Cru” of epic proportions. Then they dressed it in all-black with a label as elegant as the beer in the bottle.

“There is no beer that is more Epic than Big Bad Baptist,” said Cole. “Over the years we have explored different ways to experiment with the flavors and qualities of the beer through the use of different coffees, adjuncts and barrels like with this year’s coconut-driven Triple Barrel Big Bad Baptist. For the Big Bad Baptist Reserve, we wanted to explore something more subtle, more refined. By using barrels from all the projects and giving the beer a little extra time to mature, we found the perfect blend that’s balanced, silky and mind-blowingly good.”

The Reserve has only the choicest barrels of this year’s original version of Big Bad Baptist, plus beer from the best barrels from both the Baptista and Triple Barrel Baptist projects. That means it has the faintest touch of barrel-aged coconut, which is basically undetectable beyond making the beer a touch more rich, rum, and of course, copious amounts of artisanal coffee and cacao nibs. It does not, however, have any of the spices found in Baptista. It weighs in at 11.7% ABV and “hides every bit of it” according to Epic national sales manager Darin McGregor.

Just over 600 cases of this extremely limited release were made and Big Bad Baptist Reserve will be released to select markets throughout the United States starting in mid April.

Epic Brewing Company, LLC was opened in May of 2010 in Salt Lake City and expanded to Colorado in 2013. Epic is known for its passion for style and currently offers over 40 distinctly different beers. Epic is distributed in the following states: Arizona, California, Colorado, Idaho, Illinois, Indiana, Maryland, Massachusetts, Michigan, Minnesota, Montana, North Carolina, New Jersey, Nevada, Ohio, Oregon, Pennsylvania, Rhode Island, Texas, Utah, Virginia, Washington D.C., Washington, Wisconsin, & Wyoming.

Strongbow Rosé Apple Hard Cider now available

April 9, 2018 - 4:12pm

(White Plains, NY) – All eyes are on the UK right now as Americans become more fixated on the Brits in anticipation of two Royal Weddings this spring and another royal baby. Produced by H.P Bulmer, a cider company with 125-year British lineage and a coveted Royal warrant, Strongbow is inviting Americans to raise a glass and toast the celebration with the introduction of new Rosé Apple Hard Cider. To commemorate these royal blessings, Strongbow is tapping into the fervor with a limited edition Royal Rosé Teacup Set.

Strongbow is embracing America’s other obsession, rosé wine, and taking it to the next level with new Rosé Apple. Rosé Apple is a semi-dry cider that gets its rosé color from a touch of red-fleshed apples. And with 50% less sugar than the other leading hard ciders1, Strongbow Rosé Apple is a brilliant new way to drink rosé. With layers of light, bubbly and fruity flavor, it’s a cheerful and refreshing take on rosé wine which makes it the perfect complement to gatherings and celebrations with friends, such as Royal Wedding viewing parties.

“As England’s number one hard cider brand 2, we are thrilled to introduce a new way to drink rosé with Rosé Apple and a spirited take on tea time with our Royal Rosé Teacup Sets,” said Jessica Robinson, Vice President, Portfolio Brands. “Through the union of our British heritage and a modern twist on rosé, we are marrying two of America’s latest obsessions just in time for the fairytale Royal Wedding this spring.”

More than 23 million people are expected to watch the nuptials when one of America’s popular personalities ties the knot with a royal Brit on Saturday, May 19, 2018. To help America cheers to this occasion with their own tea party, Strongbow has partnered with renowned British designer Stanley Chow, whose award-winning illustrations can also be found in The New Yorker magazine and the New York Times Magazine. Together with Chow and an English china house, Strongbow is creating limited-edition Strongbow Royal Rosé Teacup Sets for the festivities.

Chow said he was inspired by the symbolism of the apples and the archetype they represent. “By showcasing two apples unified by an arrow, we are representing the ingredients in rosé cider and expressing the love and union between the soon-to-be newlyweds,” said Chow. “We also added a bit of British fantasy by putting a royal crown jauntily cocked to the side of an apple on the saucer.”

Strongbow offers an award-winning range of gluten-free hard ciders made from apples and other natural flavors that are produced and imported from their own orchards in the UK and Belgium. Strongbow flavors include Gold Apple, Artisanal Blend, Cherry Blossom, and new Rosé Apple, which is available now nationwide. America will have the chance to try all four flavors this April, when Strongbow will offer more than 1 million limited-edition mini-can trial packs at the suggested retail price of $1.50. All Strongbow products contain no artificial flavors or colors.

Toast this celebratory occasion with Strongbow by visiting strongbow.com and following us on Instagram and Facebook.

Toodle pip and pinkies up!

About HEINEKEN USA
HEINEKEN USA, Inc., the nation’s leading upscale beer importer, is a subsidiary of HEINEKEN NV, the world’s most international brewer. Core brands imported into the U.S. are Heineken®, the world’s most international premium beer brand, the Dos Equis franchise, the Tecate franchise and Strongbow Hard Apple Ciders. HEINEKEN USA also imports Amstel Light, Newcastle Brown Ale, Red Stripe, Sol, Indio, Carta Blanca and Bohemia brands. For the latest information on our company and brands, follow us on Twitter @HeinekenUSACorp, or visit HEINEKENUSA.com.

1 Strongbow Rosé Apple 10g per bottle versus Angry Orchard® Crisp Apple, Angry Orchard® Green Apple, and Smith & Forge® Hard Cider
2 GlobalData ranking of leading UK cider brands by Vol, 2016

Bud Light Orange makes debut, Bud Light Lime returns in new packaging

April 9, 2018 - 3:52pm

(New York, NY) – Just in time for summer, Bud Light is expanding the brand’s citrus portfolio with a refreshed Bud Light Lime and the addition of Bud Light Orange. Both light lagers are brewed with real lime and orange peels, and deliver a clean and crisp taste that highlights natural citrus flavors in every sip.

“Our millennial consumers are eager to try new, flavored options in the light lager category. We wanted to create something new to engage with these consumers and bring them into the Bud Light family,” said Andy Goeler, vice president of marketing, Bud Light. “Flavored beer has seen steady growth with consumers continually looking for higher quality beverages made with real, natural flavors. Bud Light Lime and Bud Light Orange answers that call and reinforces Bud Light’s commitment to quality consumers have trusted for over 35 years.”

Bud Light brewmasters take pride in knowing they make the hardest style of beer to brew – light lager. In a continued commitment to quality it was only natural to incorporate real citrus peels into the brewing process and as always, consistently check quality and taste every step of the way. Both beers are brewed for summer and are perfect for summer drinking occasions.

Beyond the consistent quality beer drinkers have come to appreciate with Bud Light, ensuring that consumer needs are being met continues to be of the utmost importance to the brand. That’s why Bud Light has carefully analyzed the market and put the appropriate rigor into planning this exciting summer launch. With the flavored beer segment on an uptick, citrus flavors now account for 84% of the overall flavored category. Beyond that, in the past five years, sales in the orange flavored beer category have grown to six times the size.1

To build on this exciting announcement, Bud Light’s new commercials — titled “Earth” and “Taste It” — feature Bud Light Lime and new Bud Light Orange, highlighting how both are brewed with real citrus peels for perfect summertime refreshment. The colorful new packs for Bud Light Lime and new Bud Light Orange feature bright orange and lime details, with accents of real citrus peels. Together these beers form the ultimate citrus combo for a taste that’s unmistakably summer.

Bud Light Lime is available nationwide and Bud Light Orange is available nationwide from April through September. For more information about Bud Light Lime and Bud Light Orange please contact media@anheuser-busch.com and be sure to follow @BudLight on Twitter, Instagram and Facebook.

About Bud Light
Introduced in 1982, Bud Light is a premium light lager with a superior drinkability that has made it the best-selling and most popular beer in the United States. Bud Light is brewed using a blend of premium aroma hop varieties, both American-grown and imported, and a combination of barley malts and rice. The light-bodied beer features a fresh, clean and subtle hop aroma, delicate malt sweetness and a crisp finish that delivers the ultimate refreshment. For more information, visit www.BudLight.com.

Schlafly Beer collaborates with Sleepy Kitty for 2018 Artist Series Beer

April 9, 2018 - 12:51pm

[Schlafly Gruit bottle artwork by Sleepy Kitty]

The Saint Louis Brewery releases limited-edition Gruit beer with design from the local band and artists in advance of May’s Art Outside Festival

(St. Louis, MO) — Schlafly Beer announces this year’s Artist Series beer, the annual, limited-release brew with label design from a local St. Louis artist. The largest, locally-owned brewery in St. Louis introduces the Artist Series beer in advance of the Art Outside Festival (7260 Southwest Ave, St. Louis, MO 63143) at Schlafly Bottleworks over Memorial Day weekend. This year, Schlafly brewed a Gruit, a beer brewed without hops with a tart flavor and lower ABV (5.0%). Local St. Louis musicians and printmakers Paige Brubeck and Evan Sult of Sleepy Kitty Arts design the label for the beer’s 750 ml bottle design.

“We love to have our work crossover with the things we love…beer included,” says Sleepy Kitty. “We played at Schlafly’s Art Outside Festival last year so it’s pretty cool to have our other art medium of printmaking featured in tie with the event this year.” The label reflects the bright taste of the beer, incorporating botanical elements and bright colors.

Sleepy Kitty Arts will be one of 65 selected artists from a 120-mile radius to showcase their work at Art Outside, which takes place on May 25-27, 2018. “Drawing nearly 20,000 visitors each year, Art Outside is dedicated to showcasing local art in an approachable venue and manner,” Brand Manager Wil Rogers explains. “Art Outside is not an ordinary fair, but one that features quality and affordable art, music, and plenty of tasty food and drink from Schlafly Beer. The festival’s mission is to increase public knowledge and appreciation for the local art scene by creating opportunities that connect artists, musicians, and the community.”

[Schlafly Gruit bottle artwork by Sleepy Kitty]

The 14th annual Art Outside Festival will take place on Friday, May 25, 4 p.m. to 10 p.m.; Saturday, May 26, 11 a.m. to 10 p.m.; and Sunday, May 27, 11 a.m. to 4 p.m. at Schlafly Beer’s Bottleworks location. The live local music schedule can be found on the Art Outside website. The Artist Series Beer will be available for purchase in St. Louis and across Schlafly’s distribution on April 9. For more on Schlafly Beer’s distribution, visit www.schlafly.com/beers/distribution.

About Schlafly Beer:

Schlafly Beer, St. Louis’ largest locally-owned, independent craft brewery, proudly offers over 60 unique styles of beer. Each is handmade at the Tap Room in Midtown St. Louis or Schlafly Bottleworks in Maplewood. Utilizing 120 hop varietals, 95 malts and grains, 30 different spices and fruits and 18 strains from around the globe, Schlafly also works with local suppliers for everything from farm-fresh food to packaging and labeling. As part of its commitment to sustainability, Schlafly donates spent grain to local farmers to feed their livestock and utilizes 100% renewable energy throughout its operations. The largest Missouri-owned-and-operated beer maker offers free tours of the Tap Room (2100 Locust Street) every Sunday from 12:30 p.m. to 4:30 p.m. on the hour and Schlafly Bottleworks (7260 Southwest Avenue) from noon to 5 p.m. every half hour on Fridays, Saturdays and Sundays. The brand continues to define craft across 12 states and throughout countless fine establishments, backyards and basement bars. Join us at either of our locations and on Facebook, Instagram, and Twitter. For a full listing of seasonal and year-round beers and for information on distribution, visit Schlafly.com.

Monday Night Brewing “Hop Hut,” a taproom based at West Midtown location, opens 4/15

April 9, 2018 - 12:38pm

Atlanta, GA – It’s no secret the India Pale Ale is the most popular style of craft beer in America. And with all of the varieties of hops out there, it creates a kaleidoscope of flavors brewers can play with. Starting April 15, Monday Night Brewing is bringing that creativity to Atlanta, Georgia with the Hop Hut.

With eight additional tap handles, the Hop Hut allows Monday Night Brewing to brew and serve many more small batch IPAs and hop-forward beers out of its original taproom. That means every time you visit, you can expect:

Up to six brewery-only hop-forward beers on tap
Regular brewery-only can releases
Pale ales, IPAs, Double IPAs, Triple IPAs, SMaSH (Single Malt and Single Hop) beers, West Coast IPAs, New England IPAs, English IPAs, milkshake IPAs, tropical IPAs, fruited IPAs, black IPAs, session IPAs, and any other crazy sub-styles that Monday Night’s brewers can come up with.
In preparation for the Hop Hut launch, Monday Night Brewing added additional small batch fermenters, invested in glassware specifically designed for IPAs, and brewed a ton of exciting new beers. In addition to its normal lineup, patrons can sample the following:

Space Lettuce – a smooth, citrusy IPA
Au Revoir – a piney, hazy double IPA
And Milkshakes For All – a creamy, soft IPA
Don’t Call It Hotlanta – a quadruple-dry-hopped monster of a double IPA
Find A Light – a SMaSH brewed in collaboration with Blackberry Smoke and Hop City
Other Cheek – a spin on a West Coast IPA
Space Lettuce will also be available in cans togo.

“Hops are the spice of brewing, an integral part of every beer. In the same way that our Garage brewery is dedicated to exploring all things sour- and barrel-aged, our original West Midtown facility will be focused on exploring all things hoppy. We can’t wait to share a pint with you and show you what we’ve been up to,” said co-founder Jonathan Baker.

ABOUT MONDAY NIGHT BREWING

Based in Atlanta, Georgia, Monday Night Brewing grew out of a Bible study. Founded by Jonathan Baker, Joel Iverson and Jeff Heck, Monday Night Brewing exists to deepen human relationships over some of the best beer of country. Head Brewer Peter Kiley oversees barrel-aging and souring at their brand new facility, the Garage, in Atlanta’s Lee + White project on the southwest side of Atlanta.

NBWA Beer Purchasers’ Index for distributor craft orders dips to record low (since Oct. 14)

April 9, 2018 - 10:50am

NBWA Releases Beer Purchasers’ Index for March 2018

(Alexandria, VA) – The March 2018 Beer Purchasers’ Index for total beer fell one point below last year’s index to 48. This reading indicates a continued and slight contraction in total orders placed by beer distributors. Looking across the different segments, the index for Imported beer rose by two points to 65. The Craft index dipped to a record low of 45, continuing a three-month trend of slightly lower readings. The FMB/PAB segment saw a significant jump to 60.5 from a year ago. Cider continues to show signs of recovery in 2018. The cider index at 36 is not necessarily indicating an expansion; however, each monthly index is higher than in prior months. Premium lights and below premiums both posted relatively lower readings, while the premium regular index saw a slight three-point increase over the 2017.

The survey asks purchasers at beer distributorships if they ordered more beer, about the same, or less beer from their suppliers in the current month. The results are reported as a composite diffusion index where a reading greater than 50 indicates the segment is expanding, and a reading below 50 indicates the segment is contracting.

National Beer Wholesalers Association (NBWA) Chief Economist Lester Jones said, “This is the first time the BPI for Craft has fallen below the 50 mark since tracking began in October 2014. This is only a single monthly reading and does not mean a new trend has been established.”

For more information, visit www.nbwa.org/bpi.

Champion Brewing collaborates with Metis Machine on beer using machine learning

April 9, 2018 - 9:13am

(Charlottesville, VA) – Champion Brewing Company has collaborated with Metis Machine to develop the first-ever beer brewed using data science and machine learning. The beer, dubbed ML IPA (for Machine Learning) will debut at the TomTom Founders’ Festival block parties April 13-16, 2018.

“We provided the parameters on which IPAs are judged at the Great American Beer Festival (SRM, ABV, IBU) and matched that range with the 10-best-selling IPAs nationally, as well as the 10 worst selling IPAs at a local retailer and Metis came up with the results,” said Hunter Smith, owner of Champion Brewing Company. “We are stoked to be the first to use this method of creating a beer recipe.”

“Our goal was to demonstrate that artificial intelligence, while perceived to be quite daunting, can lend itself to many practical domains, including craft brewing,” said Tyler Hutcherson, data science engineer at Metis Machine. “However, there’s no way an algorithm will ever be able to replace the hard work and creativity required to make a quality beer. We’re thankful for Champion and their partnership; without their resourcefulness, our model would have just produced a bunch of pointless numbers. Artificial intelligence at its best combines statistical learning with domain expertise to produce something actionable.”

The results of the endeavor are an IPA with 6% alcohol by volume (ABV), 60 IBU, a measurement on the international bitterness scale, and 6 SRM, or standard reference method which is a color system used to indicate the color of the malt and finished beer.

IPA fans can be the first to try the beer this weekend at Champion’s Tap Room at 324 Sixth Street SE in Charlottesville or at TomTom Founders’ Festival events.

Champion Brewing Company is a Charlottesville-based craft brewery with a three-barrel Tap Room and the “Missile Factory,” a 30-barrel production facility recently expanded to 15,000 barrels of capacity. Champion opened a second Tap Room in Richmond, Virginia in 2016 and Brasserie Saison, a restaurant and brewery on the downtown mall in Charlottesville, in February, 2017.

Metis Machine LLC, based in Charlottesville, Va., elevates an organization’s data science workflow from proof-to-concept to Enterprise-class production by automating deployment, orchestrating delivery of machine learning and deep learning. Metis Machine’s platform called Skafos is the world’s first ML-continuous deployment and monitoring platform built exclusively for delivering AI to Enterprise-scale production through tooling and workflows familiar to the people already tasked with keeping the trains running.

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