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Jester King starts a small hop farm

March 30, 2018 - 10:52am

(Austin, TX) – Jester King announced this week a cool project taking place at its brewery. More below from the brewery blog…

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We’re excited to announce that we’ve started a small hop farm at Jester King! We just finished planting 500 hop rhizomes in rows out in the pasture to the south of the brewery.

At this point in time, hops remain the one beer ingredient we can’t source locally. We can get water from our well, grain from Blacklands Malt (http://www.blacklandsmalt.com/) in Leander, Texas, wild yeast from the land and air, and fruits and vegetables from central Texas. But we can’t purchase hops grown in our region. Hops remain the missing piece of the puzzle when it comes to creating a beer with 100% native ingredients. We, along with other growers just starting out in our area, hope to change this.

We’ve decided to focus initially on three varieties of hops — Neo1 (a breed of Neomexicanus), Saaz and Perle. We selected Neo1 because of its heat, drought and pest resistant qualities. Neomexicanus grows in the wild in west Texas and New Mexico, so we thought it would be a good candidate for our soil. As far as selecting Saaz and Perle, our Head Brewer Averie Swanson writes, “We use these two hop varieties frequently in our brewing, as we feel that the sensory profile of these hops complement our mixed culture very well. Grown here at Jester King, I do not expect these hops to smell or taste anything like what we are used to buying now. They will be entirely unique to this place and we are very excited to see what attributes they possess.”

Going off of Averie’s last point, we’re content to see how these hops adapt to our environment. We’re not trying to create a particular flavor/aroma profile. In trying to make beer that’s a product of the land around us, we’re interested to see what direction our environment takes our hops, and by extension, our beer.

In the follows weeks, we’ll setup trellises for the hops as they grow. Pedernales Electric Coop was kind enough to give us some old telephone poles to help with this. Planting hops brings us to near the end of busy planting season at Jester King. It started back in the fall with our tree planting day (https://www.facebook.com/JesterKingBrewery/photos/a.231189403648.134717.124349183648/10155393651673649/?type=3&theater) , continued onto vineyard planting (http://jesterkingbrewery.com/jester-king-plants-a-vineyard) this winter, and will end with the planting of annuals this week. Farmer Peppy could use an extra pair of hands with the annuals Friday afternoon, so if you’re interesting in helping volunteer, please e-mail peppy@jesterkingbrewery.com.

We’re also excited we’re not going it alone as far as growing hops commercially in central Texas. Last summer, we had the chance to visit Wildseed Farms (https://www.wildseedfarms.com/) in Fredericksburg and see what Dave Steinbrunnerhas going on with his Organic Hops Research Garden. Dave has an impressive young hop farm that’s already producing some really nice hops. We’re excited to support Dave and other local hop growers as we strive to make commercial hop farming in Texas a reality.

If you’d like to see our hops up close and learn more about them from Farmer Peppy, we now offer a farm tour every Saturday at 2pm. Cheers!

Bauhaus Short Pants Lemon Shandy cans and draft arrive starting April 2

March 30, 2018 - 10:17am

(Minneapolis, MN) – The Bauhaus family is releasing a very, very special beer on April 2nd that will not only take us through the end of Short Pants season, but will hopefully, magically, turn this wintry mix into unending days of sunshine. Introducing, Short Pants Lemon Shandy.

MORE ABOUT THE BEER

Clocking in at 4.5% and 15 IBU, this crisp, thirst-quenching, delicious, lemony ale is brewed with wheat and natural lemon ingredients. Essentially a beer cocktail, a shandy typically consists of a relatively neutral base beer with added juice or concentrate. Unlike other shandies on the market, we use natural lemon products such as lemon zest, lemon concentrate, and lemon puree to provide a more authentic, handcrafted shandy that doesn’t taste artificial or sugary sweet.

To make sure thirsts are sufficiently quenched through the warmer months, Short Pants Lemon Shandy will be available from April through August. Starting Monday, April 2nd, it will be on tap in our Northeast MPLS taproom and available in both 6- and 12-packs of 12 oz cans at liquor stores throughout MN and WI. You can expect to find Short Pants running rampant on draft lines at rooftop bars and patios across the state all Summer long.

Kona Brewing Co. announces multi-year partnership as official craft beer of LA Galaxy

March 29, 2018 - 5:32pm

(Los Angeles, CA) – Today, Kona Brewing Company announced it has entered into a multi-year partnership as the official craft beer of the LA Galaxy. As part of the partnership, brokered by AEG Global Partnerships, Kona Brewing Co. will bring the island spirit to Southern California with a Lanai-style bar at StubHub Center, the Galaxy’s home stadium in sunny Carson, CA. The “Kona Lanai” at StubHub Center will feature Kona’s core year-round portfolio on tap, including Big Wave Golden Ale, Longboard Island Lager and Hanalei Island IPA, as well as exclusive rotating seasonal beers throughout the year. The Kona Lanai officially opens on March 31, 2018, for the much-anticipated LA Galaxy game against LAFC.

“Kona Brewing Co. is all about getting outside in the sun and having fun with friends and family,” said Widaliz Quinones, brand manager, Kona Brewing Co. “This new partnership with the LA Galaxy is a perfect opportunity for us to share the aloha spirit with soccer fans in Southern California, and we couldn’t think of a better teammate on the mainland.”

Inspired by a traditional Hawaiian Lanai, the new open-sided bar is located on the south end of the main concourse of the stadium and will be a place where fans can enjoy a refreshing taste of Kona’s Liquid Aloha or take a relaxing moment to unplug, Hawaii style.

“We look forward to working with Kona Brewing Co. to give our fans a taste of the island life,” said Robert Vartan, senior director, AEG Global Partnerships. “Our partnership will allow us to offer our fans even more options to enhance their game-day experience.”

The Kona Lanai will be open through the entire LA Galaxy season and during most publicly ticketed StubHub Center events, providing guests ample opportunities to experience some of Kona’s Liquid Aloha during their favorite events.

For more details about Kona Brewing Company, please visit https://konabrewingco.com/.

For more information about the LA Galaxy, please visit https://www.lagalaxy.com/

About Kona Brewing Co.
Kona Brewing Company was started in Kailua-Kona on the Island of Hawaii in the spring of 1994 by father and son team Cameron Healy and Spoon Khalsa, who had a dream to create fresh, local island brews made with spirit, passion and quality. Today, Kona is Hawaii’s largest and favorite craft brewery, known for top-selling flagship beers Longboard Island Lager and Big Wave Golden Ale and award-winning innovative small-batch beers available across the Islands. From the beginning, Kona has remained committed to brewing the freshest beer of exceptional quality closest to market, which helps to minimize its carbon footprint by reducing shipping of raw materials, finished beer and packaging materials.

Kona Brewing Co. has become one of the top craft beer brands in the world, while remaining steadfastly committed to its home through a strong focus on innovation, sustainability and community outreach. As part of Craft Brew Alliance, an independent craft brewing company that brews and distributes a variety of award-winning craft beer and cider brands, Kona is available in all 50 U.S. states and 30 countries worldwide. For more information call 808-334-BREW (2739) or visit www.KonaBrewingCo.com. Talk with us via Facebook, Instagram, and Twitter: @KonaBrewingCo

About LA Galaxy
The LA Galaxy is an American professional soccer club, based in Los Angeles that competes in Major League Soccer (MLS). It is one of the league’s most-decorated clubs, having won the MLS Cup a record five times (2002, 2005, 2011, 2012, 2014)—the Supporters’ Shield four times (1998, 2002, 2010, 2011), the Lamar Hunt U.S. Open Cup twice (2001, 2005), and is one of just two MLS teams to win the  CONCACAF Champions’ Cup (2000).

Pelican Citricumulus Citrus Pale Ale returns

March 29, 2018 - 5:15pm

Citricumulus Citrus Pale Ale returns to Pelican taps just in time for longer days on the beach

The popularity and success of the spicy yet fruity citrus pale ale elevate the one-off Lone Pelican star to Pelican’s annual seasonal rotation

(Pacific City, Oregon) — Pelican Brewing Company welcomes the return of the sun with one of its own bright stars, Citricumulus Citrus Pale Ale. The refreshing, fruity brew returns this month to Pelican’s seasonal lineup—available now for the first time in 6-packs and as usual in 22 oz. bottles and on-tap at Pelican brewpubs.

Citricumulus, which was born into Pelican lineage as one of the brewery’s small batch Lone Pelican beers, has enjoyed such a brilliant reputation for its light, crisp, fruity character that it now earns a special spot in the brewery’s annual lineup. The former Lone Pelican now takes its place among other annual Pelican seasonals like Dirty Bird Northwest IPA, Sun Flare Dry-hopped Pale Ale and Bad Santa Cascadian Dark Ale to name a few brews that fellow fanatics have come to count on every year.

Citricumulus takes its inspiration from the high-flying clouds of a summer day. Pelican brewers imagined the perfect beer for a lazy afternoon spent gazing at the sky and started with a crisp, fruity Belgian-style pale ale. To that they added aromatic, citrusy orange peel to create an elevated sensory experience. What do you see when you look up at the clouds? Happiness! And an occasional lone pelican charting his way.

ABV: 6% | IBU: 35 | PLATO: 13º

“Pelican brewers love to explore ‘Lone Pelicans’ that offer intriguing techniques and ingredients that are not well-represented in the market place—Citricumulus is one of those but it has become so popular as a seasonal brew that we just had to give it a place of honor on the annual lineup,” says Darron Welch, founding brewmaster at Pelican Brewing Company. “Our take on a Citrus Pale Ale explores a whole realm of sensory possibilities that are perfect for drinking on a sunny day at the beach.”

Like all Pelican beers, Citricumulus is born at the beach by a team of award-winning craft beer makers known for brewing styles of beer that they themselves love to drink. Cheers!

About Pelican Brewing Company

Pelican Brewing Company was founded in 1996 by Jeff Schons and Mary Jones in Pacific City with Oregon’s only oceanfront brewpub. Celebrating its 21st year, the brewing company has created masterpieces like Kiwanda Cream Ale, India Pelican Ale, MacPelican’s Scottish Ale, Tsunami Stout and Doryman’s Dark. With the vision, creativity and brewing expertise of founding brewmaster Darron Welch, Pelican Brewing has won over 450 awards including a Silver Medal at the 2016 Great American Beer Festival, 2014 World Beer Cup© Champion Small Brewing Company and Brewmaster of the Year. Pelican Brewing currently distributes 22oz bottles, 12oz bottles in 6-packs, a new mixed 12-pack, and 50 liter and 20 liter kegs via a network of distributors in Oregon, Washington, Idaho, Utah, and Hawaii. The company operates brewing and brewpub facilities in Pacific City, Tillamook and Cannon Beach.

For more information, visit Pelican Brewing Company.

Harry & Meghan’s Windsor Knot, a beer celebrating upcoming Royal Wedding, just released

March 29, 2018 - 4:40pm

(Windsor, ENGLAND) – Windsor and Eton Brewery announced earlier this year that it would release a Royal Wedding beer in advance of the big date on May 19th. The time has finally come for the beer to hit stores. Below is the official announcement about the beer.

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We’ve brewed a Royal beer to celebrate Harry & Meghan tying the knot!

Called HARRY & MEGHAN’S WINDSOR KNOT, the new beer is a special limited edition of our best-selling WINDSOR KNOT which was first brewed for the marriage of Harry’s brother, Will. Just like the original WINDSOR KNOT this Pale Ale will be the only royal wedding beer brewed in Windsor.

The new beer was inspired by the couple’s first public appearance together at the Invictus Games in Toronto last year. We’re using a special blend of British hops called Invicta in recognition of Prince Harry’s role in creating the Invictus Games, combined with some great American West Coast hops.

As with all our beers, we use barley grown locally on the Royal Farms right here in Windsor and as a finishing touch we are using champagne yeast. Marrying these ingredients creates a new Pale Ale that is young, fresh and full of character.

The beer will be available in both 330ml bottles at 4.5% ABV and in cask at 4% ABV. The design on the bottle and pumpclip features a tie made out of the Union Jack and the Star & Stripes, and also has two interlocking male and female symbols.

When Harry & Meghan tie the knot it will be very much a modern marriage of equals as well as being a celebration of their British and American nationalities. Each of them have causes that they care deeply about such as the environment, equal rights and the rehabilitation of injured servicemen and women. We chose the interlocking symbols to reflect the strength and support they give each other.

*You can be pre-order Harry & Meghan’s Windsor Knot from today by emailing , by calling 01753 854075 or submitting your interest via the following form*

We’ll launch the beer on 28th March at the Royal Farm Shop with the first orders being delivered from Tuesday 3rd April.

We’ll keep you up to date on all things Royal Wedding Beer on our website and across our social media platforms.

(The name Windsor Knot is a trademark of Windsor & Eton Brewery)

Paradox Weather Series #8 Cryo Powder DIPA to be released in early April

March 29, 2018 - 4:00pm

Schroon Lake, NY – WEATHER is a beer series focused on the hops. The style of beer and hop blend changes each release but the focus remains on the hops. It gives us a chance to play with the new and exciting hops everyone enjoys drinking and each iteration is different to keep you coming back for more. This is packaged in 16oz 4-packs primarily at the brewery with very limited distribution. Each rotation can be identified by the date code on the can. Pay attention to social media as well as this page for release updates and information about Weather.

Expect things to get a little icy with this weather. Moteuka and Vic Secret hops as well as Mosaic and Citra cryo hop powder are going to make this DDH Northeast DIPA a citrusy, tropical, and juicy treat! What are cryo hops? They are the result of extracting lupulin form the hops using liquid nitrogen. This process enhances the flavor and aroma in the beer.

About Paradox Brewery: Paradox Brewery is an award-winning craft brewery located in the Adirondack Mountains (Schroon Lake, NY). Paradox currently distributes kegs, cans and specialty bottles in New York State. Bottles include barrel aged beers, sour ales and wild ales fermented by our house brett culture. The brewery and tasting room are open year-round on Route 9 in Schroon Lake. Come visit and follow the Paradox Beer Trail!

C Squared Ciders expands distribution to New Mexico

March 29, 2018 - 3:40pm

(Denver, CO) – C Squared Ciders, a Denver, CO-based independent craft cidery announced today that the company is expanding its distribution to the state of New Mexico, via National Distributing Company (NDC).  C Squared Ciders began producing cider in July 2015 and is also sold throughout Colorado and Minnesota.

 

“There is a high volume of cider drinkers in the Rocky Mountain region, and a goal of ours has always been to grow our business close to home,” says C Squared Sales Manager, Eric Hatlestad. “New Mexico’s proximity to Colorado and their budding craft cider culture provided the perfect opportunity for us to do just that.” C Squared will launch into the Land of Enchantment with their award-winning Siren Series brands – Alma, Ginger, Nona, Ella, and Lila. Cider drinkers can find these ciders on liquor store shelves in 4 packs, and on draft in bars and restaurants throughout the state.  

 

National Distributing Company has a rich history in the industry dating back to 1930. As an affiliate of RNDC, they have become one of the nations leading wholesale alcohol distributors.  “They have a great team and an in-depth understanding of the craft market and community throughout New Mexico. We’re looking forward to our partnership with NDC,” says Hatlestad.

 

For more information on C Squared Ciders, please visit csquaredciders.com

For more information on NDC, please visit ndcweb.com

 

About C Squared Ciders

C Squared Ciders is a Denver based craft cidery, located in the thriving downtown RiNo Arts District. At C Squared Ciders, we create the highest quality ciders from the finest ingredients that Mother Nature has to offer. The name C Squared symbolizes our commitment to take cider to the next level, in terms of both the mainstream acceptance of cider and what cider can become. To do this, we are combining our decades of craft brewing experience with cider/winemaking techniques to bring new flavors to the world of cider.

 

For more information, please contact Eric Hatlestad, Sales Manager for C Squared Ciders at 720.437.1428, or info@csquaredciders.com

pFriem Family Brewers announces spring beer releases

March 29, 2018 - 2:53pm

New seasonal lineup features light yet complex flavors for Spring

(Hood River, OR) – Excitement is mounting for the new Spring releases from pFriem Family Brewers on the heels of the brewery’s big wins at the Oregon Beer Awards. The brewery took top honors including “Brewery of the Year” in the large brewery category and “Best Brewpub Experience” for the fourth year-in-a-row. pFriem’s Spring seasonals are complex, light, and super flavorful: perfect for after mountain bike rides, hikes, gardening, and barbecuing. Cheers to the Spring season!

While pFriem will produce over 100 artisan beers in 2018, and release 15 beers in Spring, here are descriptions of some of this season’s highlighted releases: Bright Pale, Helles Lager and Saison.

Bright Pale – Building on an already great tradition of American Pale Ales, Bright Pale is bursting with fruity, tropical brightness. It has notes of white grapes, pineapple, and pine and tropical aromas of honeydew melon and passion fruit that lead you to a crisp, fruity, and clean finish. With Warrior, Simcoe, Calista and Hallertau Blanc hops, and Rahr Pale Malt, Gambrinus Pilsner and Carapils malts, this one comes in at 5% ABV and 33 IBUs. One sip will brighten anyone’s day!

Helles Lager – In 19th century Germany, pilsners were all the rage so Munchen brewers created a malty hoppy beer of their own called Helles. pFriem Helles Lager builds on that history with a toasty lager that’s savory and smooth with aromas of fresh bread and a hint of honey. So let’s toast this beer’s storied and delicious history with a hearty, “Helles Yeah!” With 4.8% ABV and 25 IBUs, this special brew features Weyermann Pilsner, Weyermann Barke Pilsner and Acidulated malts and Perle and Tettnang hops.

Saison- Back in the early 20th century, farmhouses in Wallonia, the French-speaking region of Belgium, would brew this beer in the winter, only to be consumed in the summer by their farm hands called Saisoners. These beers are known for being tart, lite on the palate, dry, fruity and complex. pFriem Saison is a fragrant ale ready to warm any palate with tropical notes of guava and kumquats. Featuring Gambrinus Canadian Pilsner and Gambrinus Wheat malts and German Tettnang, Sorchi Ace and Motueka hops, Saison has an ABV of 6.5% and 32 IBUs.

Spring 2018 Bottle Releases

Annual

IPA

Pilsner

Semi-Annual

Belgian Strong Blonde

Spring Classic

Bright Pale

Down Under IPA

Helles Lager

Select Spring

Saison (Mar-Apr)

Lemon Zest Farmhouse Ale (May-Jun)

NOTE: Limited will come available throughout the season April-June

Classic Limited

Kolsch

Wit

Barrel Aged Limited

Abrikoos

Peche

Bosbessen

Flanders Red Kriek

Fraise

Barrel Aged Saison II

Sauv Blanc Barrel Aged Golden Ale

About pFriem Family Brewers
pFriem Family Brewers (pronounced “freem”) is a Northwest and Belgian inspired 15-barrel brewery and tasting room in Hood River, OR. Founded in 2012 by Josh pFriem, Ken Whiteman and Rudy Kellner, pFriem has experienced incredible growth in its short five years and has earned prestigious awards, including multiple medals in national and international brewing competitions. Best known for artisanal beers influenced by the great brewers of Belgium while staying true to homegrown roots in the Pacific Northwest, pFriem craft brews are unmistakably unique in both flavor and balance. Visit pFriem online at www.pfriembeer.com, or onsite daily at 707 Portway Ave., Suite 101, Hood River, OR 97031.

Red Hare’s 34° North Experiment Station grand opening set for April 21

March 29, 2018 - 2:40pm

** Red Hare Brewing Co. announces the Grand Opening of the 34° North Experiment Station in Shallotte, NC on April 21, 2018

The second brewery in Shallotte, NC opens on April 21, 2018!

(Marietta, GA) – Red Hare Brewing Company, founded by Roger Davis and Bobby Thomas, is excited to announce the official Grand Opening of their second brewery, the 34° North Experiment Station in seaside Shallotte, North Carolina! The 34° North Experiment Station will feature small batches of funky experimental beers, inspired by the wild yeast and bacteria coming off the coastal winds.

A three-year quest to brew wild fermentation beers becomes a reality

Being craft beer connoisseurs, Roger and Bobby have always been intrigued by beers created through wild, spontaneous fermentation. Searching for inspiration, Roger set out to meet the Van Roys of the famed Brasserie Cantillon in Brussels, and to tour the inner-workings of the historic Belgian brewery. Roger was impressed and wanted to capture some the age-old spontaneous fermentation techniques of Cantillon, famous for producing Geuzes, Lambics, and Krieks, which are typical Belgian-style sours. Roger and Bobby then headed out to the coast of Oregon to tour breweries, such as Breakside Brewery and de Garde Brewery, who have experience crafting sour beers in the US. The goal was to deepen their understanding of these unique brewing methods and to implement them in a brewery of their own.

Excited to put their new-found techniques to use, they decided to open a second brewery where wild yeast could be captured from the surrounding environment, critical to the sour-brewing method. In 2016, a 120-year-old historical drug store in the coastal town of Shallotte, North Carolina offered the location they had been searching for. Having an old building off the Atlantic shore would allow all the wild yeast and bacteria to gently float into the brewery off the cool ocean air. They seized the opportunity and are now proud to announce the opening of the 34° North Experiment Station, which just happens to be on the same line of longitude as the original brewery in Marietta, Georgia! Bobby and his brewing team are excited to concoct some radical beers, and to play with barrel-aging and blending in a variety of fermenting vessels. The 34° North Experiment Station will also feature beers from the main brewery in Marietta, including SPF 50/50 India Pale Radler, Soft J IPA, and
Long Day Lager.

To celebrate the opening of the 34° North Experiment Station, Red Hare Brewing will host a Grand Opening Party on Saturday, April 21, 2018 at 2:00 pm. The Grand Opening Party will feature live music from the Dirty White Rags and Kim Disco. Food will be available for purchase from local restaraunt partners Wing & Fish and The Grillin’ Crab. The 34° Experiment Station is located at 4802 Main St. Shallotte, NC 28470.

Follow the brewery on Facebook @RedHareBrewing (https://www.facebook.com/redharebrewing/) , and on Instagram @RedHare34North (https://www.instagram.com/redhare34north/) https://www.instagram.com/redhare34north/for updates and event details.

About Red Hare Brewing Company

Red Hare Brewing Co. is the oldest craft brewery in Marietta, GA, and offers five year-round beers: Long Day Lager, Gangway IPA, Soft J IPA, SPF 50/50, and Gem City Classic Light Lager. Red Hare was founded in 2011 and was named fourth best brewery in the 2016 US Open Been Championship. Red Hare currently distributes in Georgia, Florida, Alabama, Tennessee, South Carolina, and North Carolina. The Marietta taproom is open to the public Tuesday through Friday from 3-9 pm, and Saturdays from 12-9 pm.

Marietta, GA: 1998 Delk Industrial Blvd. Marietta, GA 30067
Shallotte, NC: 4802 Main St. Shallotte, NC 28470

Sly Fox Brewing to open third location; selects Wyomissing, Pennsylvania

March 28, 2018 - 3:20pm

(Pottstown, PA) – For more than 20 years, Sly Fox Brewing Company has remained focused on producing quality lagers and ales while building a reputation for their establishments—two festive pubs in southeastern Pennsylvania featuring a revolving list of award-winning beers and a lineup of can’t miss events.

A legendary goat race, a massive outdoor concert and Boot Camp– where the brewery gives away a trip to Ireland on St. Patrick’s Day–are just a few of the many creative events that contribute to making Sly Fox pubs unique in the universe of craft beer destinations.

Since opening their doors in 1995, the Sly Fox pubs have become local fixtures, community allies and favorite spots for beer appreciation. Celebrating, meeting friends and enjoying consistently creative cuisine is what we are about.

The family-owned operation is launching a third location just 20 miles west of the Pottstown brewing operation, in Wyomissing, Pennsylvania. “We look forward to immersing ourselves in the community and working with local charities and creating activities at the new location,” stated John Giannopoulos, Sly Fox Brewing Company president.

“Wyomissing is a booming neighborhood,” says Giannopoulos. “There are large employers, great residential sections, a museum, and improvement happening all over. There are tons of great street festivals, events, and the restaurant selection is top notch! We are very excited we are to be part of the future growth here.”

The newest Sly Fox outpost will be located at 801 Hill Avenue on the eastern edge of the Borough of Wyomissing in a renovated building that was formerly a part of the expansive VF Outlet. Most recently a Dooney & Bourke retail store, the building that Sly Fox Wyomissing will call home is part of a development poised to transform Wyomissing into the ideal live, work, and play location in Berks County.

Philadelphia-based Equus Capital Partners purchased the 24-acre center from Vanity Fair Corporation at the end of 2016 with the intention of redeveloping it as a mixed-use campus. Equus has committed more than $70M into Phase I of the Knitting Mills, and Phase II, a 20-acre site north of the main campus, has already attracted corporate tenants interested in new construction build-to-suit offices.

In addition to retaining the retail outlets and McDonald’s, the campus will be anchored by a new Wawa and corporate office users such as UGI Services’ regional headquarters and Tower Health’s corporate offices.

Incorporated in 1906, Berkshire Knitting Mill began as an experimental hosiery factory and, for a time, was the largest fashion knitting mill in the world.

“There’s a real sense of history here and throughout the Wyomissing area,” reflects Giannopoulos. “With the unique architecture and use of materials, these older buildings evoke a true sense of nostalgia. It’s great to see the community rallying behind it and repurposing the space.”

The 7,000+-square-foot building features two floors and will include a newly installed wrap-around deck. Materials, including 100-year-old bricks from the original Berkshire Knitting Mills, will be featured prominently into the Sly Fox decor and buildout.

“We’re envisioning a casual dining and bar atmosphere upstairs and a game room below like nothing else,” adds Giannopoulos. “The lower space is wide open with room for a stage and bar games. There’s even room for an indoor Kan Jam Tournament!”

Sly Fox Wyomissing will focus on developing a fresh and locally sourced menu to accompany their well-regarded beer portfolio. The convenient location, just off of Penn Avenue, is a prime spot for foodies and craft beer aficionados.

Sly Fox has had a strong presence in Berks County for many years. The brewery formed an alliance with the Reading Fightins two years ago and <> sponsored the team’s Power Alley Pub.

“We are thrilled to get Sly Fox as a lead tenant and believe they will attract other restaurants and stores as well as providing an important amenity for the employees located on campus and residents of Wyomissing and West Reading,” offers Kevin Flannery, acquisition associate and asset manager at Equus Capital Partners, Ltd.

Sly Fox Brewing Company’s Wyomissing announcement comes hot on the heels of other ambitious changes at the brewery that are being positively received in the beer community.

These changes include a brand refresh and three new offerings: Sly Fox Mudlust Coffee Porter, Vulpulin IPA and Alex’s Lemon Wheat, a brew that benefits the Alex’s Lemonade Stand Foundation.

“We’re really excited to create something special in Wyomissing,” says Giannopoulos. “A local pub that offers our award-winning beer lineup, but more—a community asset that people will love.”

About Sly Fox Brewing Company

Since their inaugural brew in 1995, Sly Fox has crafted more than 100 different top-notch craft beers. Their critically acclaimed year-round lineup and highly anticipated seasonals are available in their brewpubs in Phoenixville and Pottstown, as well as top bars and restaurants in PA, NJ, NY, MD, VA and Washington, DC. They were the first craft brewery in the mid-Atlantic to put in a canning line, adding it to their facility in 2006, and with it, earned the

first-ever Great American Beer Festival (GABF) medal awarded to a canned craft beer, in 2007. They have earned GABF medals virtually every year since, including a gold medal for Grisette Summer Ale in 2017, and are widely recognized as among the region’s best and most enduring craft breweries.

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WEBSITE:
http://www.SlyFoxBeer.com
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FACEBOOK:
http://www.facebook.com/slyfoxbeer
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TWITTER:

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Alaskan Brewing’s Frontier Variety Pack arrives this week

March 28, 2018 - 1:31pm

Innovative Packaging Increases Product Interaction

(Juneau, AK) – Beer drinkers will soon see a new variety 12-pack from Alaskan Brewing, one which revolutionizes the sampler pack phenomenon. Take a peek inside the box with the Frontier Pack’s interactive window feature, which allows interested shoppers a chance to see, touch, turn – everything but taste the rotating beer styles inside the pack. These beer-viewing windows provide the opportunity for consumers to pinpoint exactly which rotating styles are included.

“Humans are curious by nature, and we’ve all really enjoyed working on a project and packaging that allows that curiosity and creativity to flourish,” said Tasha Heumann, Brand Coordinator at Alaskan Brewing. “The interactive nature of the window feature is super fun and cool, and definitely filled a need that we saw. People want to be able to see what beer they’re getting inside a variety pack, and it’s exciting and a lot of fun to get that interaction going before the beer has even left the store.”

Each Frontier Pack will include staples Alaskan Amber and Icy Bay IPA, along with two other styles. The first, a limited-edition style, will be a limited release beer only available for a short time, and could be a fan favorite, a new style, or an experimental brew. What’s found in one pack may not be seen in the next due to the limited nature of these styles. The other, a brewers’ choice style, will be an exclusive brew selected by one of Alaskan’s team of brewers, who will handpick their favorite beer of the moment to be included in the pack.

“We all love trying fun, different beers, and wanted to figure out a way to give people that variety that we love and make sure there’s something for everyone, while allowing the them more freedom of choice,” said Scott McHenry, Alaskan Brewer. “Putting limited edition beers in here means we get to be creative and play around with styles some, or bring back fan favorites from years past. Having a brewers’ choice beer in the Frontier Pack really gives people the chance to get inside our heads a little bit, to see what beer we’re all about right now. Every brewer has those beers that they’re totally crazy about, so this is a fun way to share a little window into who we are and what we love.”

The Frontier Pack will be available in participating markets at the end of March.

For more information and updates, check out Alaskan Brewing Co. online at www.alaskanbeer.com.

Bonfire Brewing completes artwork refresh with Brush Creek and Firestarter IPA cans

March 28, 2018 - 1:19pm

(Eagle, CO) – Bonfire Brewing’s can redesign is now complete with the introduction of new Brush Creek Blonde Ale and Firestarter IPA 12 oz. cans set to hit stores in six packs this week. Bonfire began this artwork refresh last year with new Demshitz Brown Ale and Kindler Pale Ale cans followed by the release of WtFO Double IPA cans earlier this month.

Coming in at 4.8 percent ABV and 13 IBU, the Brush Creek Blonde is the lightest offering from Bonfire. This American Blonde Ale uses German-style specialty malt and Simcoe hops for a malty and slightly fruity iteration of the style. The new label art features the town of Eagle complete with a depiction of the Bonfire tasting room and the namesake creek, fed by springs and snow-melt high in the Sawatch Mountains that provides 100 percent of the water for all Bonfire beer.

Firestarter IPA is Bonfire’s flagship IPA and workhorse. A new iteration of the Firestarter recipe, packed with Loral, Amarillo, Centennial, and Summit hops debuts in mid-April. This American IPA gets the fire going quickly with its citrus hop character and refreshing dry finish at 6.6 percent ABV and 72 IBU. The can art depicts a serene morning scene in a wilderness of possibilities.

These refreshed brands, which are also regularly available on draft at Bonfire’s tasting room, are available now.

For more information about Bonfire Brewing, contact Emily Hutto at coop@radcraftbeer.com.

ABOUT BONFIRE BREWING

Craft enthusiasts and outdoor adventurers gather around Bonfire Brewing in Eagle, Colorado, where the beers are driven by quality, curiosity, and community. Launched in 2010, Bonfire is steered by husband-and-wife Andy and Amanda Jessen as they continue on their path of sustainable growth. Cans of Bonfire’s year-round beers are available in liquor stores and restaurants across Colorado. Gather ‘round Bonfire online at facebook.com/bonfirebrewing while the new bonfirebrewing.com is under construction.

Full Sail Grab ‘n’ Go-Go variety can 12-pack makes debut

March 28, 2018 - 12:25pm

On your Mark, Get Set, Go-Go!

Full Sail’s Grab ‘n’ Go-Go variety pack is brewed for adventure

Hood River, OR – The new Full Sail Brewing Grab ‘n’ Go-Go variety pack – loaded with take-anywhere, 12 oz. cans of Blood Orange Wheat, Amber Ale, Citrus Maxima Pale Ale and Airstream IPA – is the perfect variety pack to Grab ‘n’ Go-Go, whether you’re searching for Sasquatch, hoofing it up Mt. Hood, hitching your hammock to a couple of Doug Firs, or even just cooking out in your own backyard.

“The Grab ‘n’ Go-Go has the best of everything, from our gold-standard Amber to our newest refreshing pale ale and balanced IPA,” says Full Sail Brewmaster Greg Doss. “Our new canning line really shines here, making this variety pack the perfect thing to grab and bring along for any adventure, indoor or out.”

The Full Sail Grab ‘n’ Go-Go variety pack contains three each of:

*Full Sail Blood Orange Wheat Ale, a refreshing wheat beer with a twist of citrus body. ABV 5.2% IBU 23

*Full Sail Amber Ale, the brewery’s flagship and Oregon’s original. ABV 6% IBU 31

*Full Sail Citrus Maxima, a balanced pale ale with tart and juicy tropical flavors of grapefruit and pomelo. ABV 5.7% IBU 38

*Full Sail Airstream IPA, a balanced, unfiltered, easy-drinking, Northwest-style IPA, perfect for stargazing, campfiring, spelunking, lake-jumping, or just toasting the end of a great day with friends.

The Grab ‘n’ Go-Go variety can 12-pack is available year round. Happy Trails!

About Full Sail Brewing Company

Perched on a bluff in Hood River, Oregon, overlooking the mighty Columbia River’s epic wind and kite surfing and the snow-capped volcanic peak of Mt. Hood, Full Sail is a true craft-brewing pioneer. Since 1987, Full Sail has been pouring pure Mt. Hood water, local ingredients and responsible processes into each and every pint. Full Sail’s brews and sustainable practices have garnered more than 300 national and international awards, including more than 200 gold medals and Beverage World’s “Craft Brewer of the Year” distinction. From Full Sail Amber and IPA to Session Lager and bourbon barrel-aged beers, Full Sail consistently strives to brew complex, balanced and ridiculously tasty beers. Learn more at www.fullsailbrewing.com.

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